The public limited-liability company with the distinctive title “ELITE STROM”, based in Nea Erythraia, Attica, El. Venizelou & Delvinou, postal code 14671, ΤΙΝ 094279252, Athens Tax Office for S.A. Companies, and contact number +302262059825,, has operated successfully for more than 40 years in the field of mattress construction, emphasizing on excellent quality and innovation, while representing, among others, the American company Sealy.

In the context of offering its products and services, ELITE STROM invites you to take a moment to read this Notice regarding the processing of your personal data during your navigation on this website.

Personal data means any information that may identify, directly or indirectly, a living natural person, such as their name, their address, their contact details (phone number, mobile phone number), their email address etc.

Processing is considered to be any operation or set of operations which is performed, whether or not by automated means, on personal data or on sets of personal data, such as collection, recording, organization, structuring, storage, adaptation or alteration, retrieval, searching for information, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction of personal data of which the Company has or will become aware, either directly from you through the page or under the transaction relationship with the Company.

ELITE STROM collects and processes the following personal data for the following purposes via sealy.gr:

ELITE STROM does not fundamentally process your sensitive personal data through its website, such as data that relate to your racial or your ethnic origin, your religious or philosophical beliefs, health data or data that refer to your sex life or sexual orientation, provided that the above data are not essential to fulfill the above mentioned purposes, applying the principles of minimization, necessity and proportionality, as they are stated in the GDPR.

The personal data we collect from you in the context of our relationship is processed by:

1. the authorized and trained personnel of our Company bound by absolute confidentiality and non- disclosure,
2. our Company’s partners in which the Company entrusts the execution of specific tasks on its behalf, in accordance with Article 28 GDPR, and with which it has ensured the accordant to the Regulation (GDPR) processing, for the protection of your data, through signed contracts and legal binding of upholding sufficient measures, under the accordant provisions of the GDPR (articles 28, 32), such as, indicatively but not limited to, third party partners – companies that support this website or our applications.
3. public bodies and authorities, such as public agencies and bodies, independent authorities, regulatory authorities, police, competent authorities, prosecutors, other administrative agencies, etc., when we are required to do so by the applicable legal framework.

In principle we do not transmit your personal data to third countries or international organizations (outside the EU or EEA), which do not ensure an adequate level of protection. Any transmission will comply with the relevant provisions of the applicable legislative framework (such as adequacy decision), in particular Article 44 and following of the GDPR.

ELITE STROM retains your personal data in accordance with the requirements of the legislation and the Retention Policy it has, more specifically for the time period applicable in each case, for as long as the nature and the purpose of each processing demands, for as long as each legislative and regulatory framework defines and, in any case, for the whole period of our transaction relationship and its secondary contractual obligations.

In any case, we apply, as a maximum period, the twenty (20) years of retention (General Statute of Limitation on claims), with the chance of extending that period in case any form of arrogation or pending legal dispute or indication of control from a public authority arises. After the above period of time passes, the data which are no longer necessary will be erased in a safe and non-recoverable way.

In case that you have given your consent for a specific processing, you have the right to withdraw it any time, with a simple statement of withdrawal, without offending the legitimacy of the processing that was based on your consent until it was withdrawn.

ELITE STROM attends to taking sufficient technical and organizational measures for the preservation of both the technical and the natural security in accordance with the article 32 and the principles of the GDPR. It has relevant Policies and adheres, as a whole, to the principles of processing in accordance with the letter of the GDPR (article 5 GDPR), in view of ensuring the availability, integrity and confidentiality of your data. Ostensively, there is a Firewall installed, in the Antivirus IT infrastructure, for the protection of the infrastructure from internal and external threats, a regular update of the software systems of information goods, access matrix and application encryption, security copies are kept and relevant Policies are applied within the Company, for the electronic and natural security of the infrastructure and the protection of data.

In any case, you have control over the processing of your personal data. Specifically, according to the provisions of the General Data Protection Regulation for the Data Protection of natural persons (EU 679/2016), as a data subject, you preserve the following rights:

1. The right to be informed, announced and briefed about exercising your rights (article 12, 13, 14 GDPR), meaning your right to be informed on how your personal data are used (as it is thoroughly done in the present Briefing) (The right to be informed).
2. The right to access the personal data that concern you and if the Company processes them, as a Data Controller (article 15 GDPR). The Company will provide a copy of the personal data after a relevant request is made from you (The right of access).
3. . The right to rectify inaccurate data as well as to add data when they are incomplete (article 16 GDPR) (The right to rectification).
4. The right to erase your personal data (“The right to be forgotten”), subject to the obligations and legal rights of the Company over their preservation according to the current legislative and regulatory provisions (article 17 GDPR) (The right to erasure).
5. The right to restrict the processing of your personal data if, either their accuracy is doubted, or the processing is illegal, or they lack the purpose of processing but their erasure is not applicable (article 18 GDPR) (The right to restriction of processing).
6. The right to transfer your personal data to another Data Controller (data portability), if the processing is based on you consent and is conducted with automated means or to execute the contract between us (article 20 GDPR) (The right to portability).
7. The right to object for reasons that concern your special condition in case your data are being processed for purposes of the Company’s legitimate interest (article 21) and especially to object to the automated decision-making (article 22) (The right to object).
8. The right to withdraw the already given consent (article 7 GDPR) at any time, for processing conducted based on the consent. The legitimacy of the processing of your data is not influenced by the withdrawal of your consent up to the point you requested the withdrawal (The right to withdraw consent).
9. The right to lodge a complaint with the competent supervisory authority, that is to say the Data Protection Authority (Kifissias Avenue 1-3, Athens, Postal Code 115 23, +30 210 6475600, contact@dpa.gr)

You can exercise your rights by sending an email to the email address dpo@elitestrom.gr or by sending a letter to our address in Schimatari of Viotia, 59th km N.R. Athens to Lamia, Postal Code 32009, by completing the rights request form that we provide you with.

Your relevant requests must be accompanied by the appropriate identification documents of yourself, with the stated reservation of the Company to be able to ask for provision of additional information in order to identify and verify your personal information.

ELITE STROM will make every possible effort to proceed to the necessary actions within a month from the day of the submission, except for the case in which the tasks concerning the fulfillment of your request are characterized by particularities and/or complications based on which the Company retains the right to extend the period taken to complete the actions.

In any case the Company will inform you about the course of your request within a month of its submission.

1. Elite Strom states that it doesn’t process personal data of visitors/users of the website who are under the age of sixteen (16) years.
2. Elite Strom states that it is not responsible for any damage (direct, indirect, positive, deponent) that may be caused to the visitor on account of the website or its use. The visitor is solely responsible for the protection of their system against viruses.
3. Elite Strom states that it doesn’t make decisions or proceed to profiling based on an automated processing of your data.
4. Elite Strom states that the present policy is likely to be amended / updated at any time. The visitor will be informed about all the significant changes, while, every single time, the updated version will be posted on the webpage. For this reason, the visitor of the website must be updated and refer to the present policy regularly.
5. The visitor can be informed about the use of Cookies on this website, where ELITE STROM is the Data Controller, and about the relevant information collected, on the relevant Cookies Policy which is posted as well.

Data Controller Details:
“ELIT STROM INDUSTRIAL AND COMMERCIAL S.A. OF MATTRESSES – FURNITURE” distinctive title “ELITE STROM”
(headquarters) Nea Erythraia Attica, Eleftheriou Venizelou & Delvinou street, PC 14671, Schimatari of Voiotia, 59th km N.R. Athens to Lamia PC 32009
Phone Number: 22620 59825
email: info@elitestrom.gr
Website: elitestrom.gr

Details of the Hellenic Data Protection Authority (DPA):
Kifissias Avenue 1-3, Postal Code 115 23, Athens
Call center: +30 210 6475600
Fax: +30 2106475628
email: contact@dpa.gr

DPO Details
e-mail: dpo@elitestrom.gr

Last update: September 2025